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December 16, 2020

BTL group is growing and expanding its range of services

The BTL group establishes btl next GmbH as the new sales division of its group of companies. btl next GmbH is the sales and business development part of the entire BTL group. btl-x will focus on new businesses like digital and hybrid events, content creation, streaming incl. IT services and the development of new innovative event formats. By providing technical and creative expertise and a start-to-end project support, btl-x creates benefits for customers and clients.

The new, dynamic and creative part of the BTL Group is also reflected in the company's expanded service spectrum. This includes, among other things, the management of complex IT infrastructures, content creation, conception of individual hygiene concepts and the planning of hybrid and innovative events and trade fair formats.

btl next GmbH serves as a brand and will be the focus of the company's public image in the future. Modern colors and a dynamic design fit to the range of services and the digital approach. The existing range of services will be expanded by the exponent x. It stands for exceptional services that go beyond the expected. The resulting Eventsx not only stand for the special, but are the result of experienced specialists who work with passion and enthusiasm. Innovative and modern event concepts for the customers are created by a comprehensive start-to-end support of the team.

The BTL group, including above all BTL Veranstaltungstechnik GmbH, has been convincing for more than 30 years with its technical know-how and its all-encompassing commitment to the planning and implementation of events. Over the years long lasting customer relationships have been established.

The other components of BTL Group will remain in their range of services. btl next GmbH forms the dynamic and flexible division that reacts to the demands of the event market and focuses on the development and conception of new event formats.

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