Participation at GCB China Roadshow

Economic and cultural dialogue with China is becoming ever more important in Europe. Naturally, Düsseldorf doesn’t want to be left behind. That is why the Rhinelanders are also taking part in the China Roadshow being organised by the German Convention Bureau (GCB) and will be presenting themselves and their partners in Beijing and Shanghai from 8 to 12 April. Objective of the trip: Together with other German cities and hotel groups, the Düsseldorf Convention team will be presenting its comprehensive portfolio to Chinese MICE agencies. The project partnership between Düsseldorf and the GFB is a longstanding one. Cultivating personal contact with those responsible in Asia, ensuring a corresponding online presence on the Convention Bureau’s website, and regular posts on the GCB’s social media channels have been on the Düsseldorf MICE specialists’ agenda for years already.