MICEview GmbH & Co. KGFebruary 14, 2023
MICEview are pioneers in MICE market research by breaking new ground to understand the MICE market in its entirety. With intelligent software and intuitive statistics, they deliver relevant MICE market data.
Their solutions are unique, innovative, functional and target-oriented. The products follow the principle "Keep it simple but always smart!".
MICEview believe that decisions made, based on MICE market research, strengthen the business of companies.
LARGEST EVENT DATABASE IN EUROPE
MICEview collects all relevant information about events, meetings or congresses in over 40 destinations in Europe from over 600 conference hotels and locations digitally and via API and makes this data available to the contractual partners in the form of analyses and statistics. MICEview have been conducting the largest market study in the MICE market in Europe for over 12 years. This means that they have been conducting the largest market study in the MICE market in Europe for over 12 years. With over 2 million events and over 150,000 corporate accounts, MICEview operates the largest event database in Europe.
BENCHMARKING & SALES INTELLIGENCE FOR CONFERENCE HOTELS
The basis for their unique benchmarking system is the constant collection of information in conference hotels and event locations on a daily basis, throughout the year. The transmitted event data is then further enriched with all available information through systematic Internet research. MICEview provides the clients with relevant MICE key figures and analyses for the desired compset, the market and - of course - for the conference rooms.
Their intelligent and unique software makes the MICE market comprehensible and measurable for clients.
MICE MARKET ANALYSIS FOR DESTINATION & CONVENTION BUREAUS
A constant collection of panel data in the largest conference hotels and event locations in the destination enables MICEview to create well-founded market studies. This makes MICEview the largest MICE study in Europe. Through further intensive internet research, the original panel data is enriched. Thus, they provide both common evaluations of the event volume and further analyses of industries or source markets.
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